Important Message from Medicare Not Clear

CMS’s IMM sends mixed messages to providers.

The Important Message from Medicare (IMM) has changed significantly in its latest reiteration, and the IMM now must be presented to both Medicare and Medicare Advantage patients, according to Ronald Hirsch, MD, who explained during Monday’s edition of Monitor Mondays that both patient types can call their Quality Improvement Organization(QIO)  if they want to appeal their discharge.  

Yet, for some reason, according to Hirsch, the Centers for Medicare & Medicaid Services (CMS) decided, 13 years after the IMM was released, that the form now needs the name and phone number of the Medicare Advantage (MA)  plan on it, in case the Medicare Advantage patient misses the deadline to file a QIO appeal.

Hirsch noted that in his area (Kane County, Illinois), 13 insurers offer 40 different plans, and he asked CMS if the exact name of the plan must go on the form (and also which phone number is required to be on the form).

“Only a general carrier name is needed,” responded a CMS representative when queried by Hirsch, who noted during the broadcast that most MA cards have at least three phone numbers on the back – and the web page for the insurer has completely different numbers.

“One case manager in Ohio asked CMS, and CMS replied, “the expectation is only that a usable plan phone number be included, not a specific appeals number,” said Hirsch. “A New York case manager posted that she never found even one insurance company that knew what the patients were talking about when they called for a discharge appeal. Is a phone number considered usable if the person who answers doesn’t know what to do?”

“I have also talked to several hospitals where the registration system prints out the (IMM) when the admission order is placed, but they have no idea if the system can be modified to include the payor name and number, and are afraid to submit a request to IT knowing there is a six-month backlog of projects, (knowing) they’ll be laughed out of the room if they tell them the deadline is March 31.”

Hirsch went on to explain that he voiced his concerns to CMS, telling the agency that he felt its submission for approval was defective because CMS estimated that the changes would impose no additional burden on providers. Hirsch said CMS told him that “we removed more fields from the Important Message from Medicare than we added. This is why there was no net change in burden.”

“So they took off the area for the physician name and hospital information, and they think that balances with having to add the Medicare Advantage plan name and correct phone number?” Hirsch asked. “I don’t think so. Nonetheless, it’s time to  get working on your processes.”

Programming Note: Listen to live reports from Dr. Hirsch on Monitor Mondays, 10-10:30 a.m. EST.

Facebook
Twitter
LinkedIn

Chuck Buck

Chuck Buck is the publisher of RACmonitor and is the program host and executive producer of Monitor Monday.

Related Stories

Leave a Reply

Please log in to your account to comment on this article.

Featured Webcasts

AI, Audits, and the Future of the Revenue Cycle

Artificial intelligence is rapidly transforming healthcare revenue cycle operations, from coding and auditing to compliance and denials. Join industry leaders Pam Warren (MaineHealth) and Raemarie Jimenez (AAPC) for a live fireside chat exploring how AI is changing workflows, workforce roles, payer-provider dynamics, and compliance risk—and what organizations should be doing now to prepare.

June 17, 2026

Trending News

Featured Webcasts

Ask Dr. Hirsch: Clarifying Medicare’s Most Misunderstood Rules – Part 2

Medicare regulations are complex and even seasoned professionals struggle to apply them consistently. Due to overwhelming demand, Dr. Hirsch returns for Part 2 of Ask Dr. Hirsch: Clarifying Medicare’s Most Misunderstood Rules to answer even more of Medicare’s most misunderstood questions, covering inpatient status, observation, SNF access, Medicare Advantage denials, and more. Join Dr. Hirsch as he provides clear, referenced answers to real-world questions submitted by your peers, helping you navigate Medicare compliance with confidence and clarity.

June 18, 2026

Reengineering Utilization Management: Building an Adaptive Model for the New Payer Era

Traditional utilization management models can no longer keep pace with regulatory shifts, payer scrutiny, and operational pressures. In this webcast, Tiffany Ferguson, LMSW, CMAC, ACM, ACPA-C, introduces an Adaptive Model strategy that modernizes UM through role specialization, technology-driven workflows, and proactive, team-based processes. Attendees will learn how to restructure programs to improve efficiency, strengthen clinical collaboration, and enhance financial performance in a rapidly changing healthcare environment.

May 20, 2026

Compliance for the Inpatient Psychiatric Facility (IPF-PPS): Minimizing Federal Audit Findings by Strengthening Best Practices

Federal auditors are intensifying their focus on inpatient psychiatric facilities, using advanced data analytics to spotlight outliers and pursue high‑dollar repayments. In this high‑impact webcast, Michael Calahan, PA, MBA, Compliance Officer and V.P., Hospital & Physician Compliance, breaks down what regulators are really targeting in IPF-PPS admissions, documentation, treatment and discharge planning. Attendees will learn practical steps to tighten processes, avoid common audit triggers and protect reimbursement and reduce the risk of multimillion-dollar repayment demands.

April 9, 2026

Mastering MDM for Accurate Professional Fee Coding

In this timely session, Stacey Shillito, CDIP, CPMA, CCS, CCS-P, CPEDC, COPC, breaks down the complexities of Medical Decision Making (MDM) documentation so providers can confidently capture the true complexity of their care. Attendees will learn practical, efficient strategies to ensure documentation aligns with current E/M guidelines, supports accurate coding, and reduces audit risk, all without adding to charting time.

March 31, 2026

Trending News

Celebrate Lab Week with MedLearn! Sign up to win one year of our Laboratory All Access Pass! Click here to learn more →

Have a Medicare regulation question you’d love Dr. Hirsch to answer? Now is your chance! CLICK HERE to learn more→

Happy National Doctor’s Day! Learn how to get a complimentary webcast on ‘Decoding Social Admissions’ as a token of our heartfelt appreciation! Click here to learn more →

This Memorial Day, we honor those who gave all for our freedom. Take 20% off sitewide through May 29 with code MEMORIAL26 at checkout

CYBER WEEK IS HERE! Don’t miss your chance to get 20% off now until Dec. 1 with code CYBER25

CYBER WEEK IS HERE! Don’t miss your chance to get 20% off now until Dec. 2 with code CYBER24